The poster in the Athens metro featured a young man next to a swimming pool at Santorini. “Waking up in the sky: Priceless With your MasterCard you are welcome all in resorts, hotels, villas and spas.” Oh really? Welcome are you? Whoever wrote that hasn’t travelled much in Greece, have they? Sure, major hotels and… Continue reading Mastercard hits rock bottom in advertising
(Note: By popular local demand this article has been translated to Greek with various extra links to older articles about the Olympics here.) This is not some conspiracy theory. My question is simple: What is the effect of turning a huge global spotlight on a country via the Olympics? Of course I am thinking of… Continue reading Send in the Olympics…and then the IMF!
In the old days we used to have great flame wars of PC vs Mac. Back then Apple was going to conquer the desktop. They never even got close of course. Everyone talked about Apple machines but bought PCs. There was always some secret plan, some new technology, a “gamechanger” just around the corner that Apple was… Continue reading Moving the i-Goalposts