Twitter, Instagram and a variety of blogs yet I hadn’t ever noticed him. Apparently he was a journalist for AlphaTV or something. Which isn’t saying much. And then the Guardian expose stated that “multiple email communications from 2018 and 2019 detail the entwinement of two senior executives at Bayer’s US operations with a Greek journalist… Continue reading Thanos Dimadis: a media phenomenon
I have a Masters degree in Media, Communication and Society. Yet I have no exact data to give you about precisely how Facebook messes up our heads. But I know it is dangerous before a snap election. And you can’t win. So take a break. Facebook is evil. Those that try and bunch it with… Continue reading If you live in the UK, switch off Facebook for a few weeks
“So, seriously Alex, do you think Apple has a problem?” Financial analysts call me up some times for “insights”. It is usually when their job is on the line and/or they have to handle a really really big investor. The guy was worried and wanted me to give him something new to say in the… Continue reading Apple is not about tech so stop judging it as if it was
It appeared in my Facebook timeline and took me by surprise. A Greek island is aiming to be smoke free. Nice initiative. Nice touchy feely video and all. Oh, wait a minute. It is sponsored by Philip Morris. How does that work? I mean seriously. How do we allow that to work? The first set… Continue reading Advanced marketing:A tobacco company sponsoring a smoke free future
I write. I write a lot. I write without second thought and press “publish” before I even review my text most of the time. And so should you. Here’s why. Opinion pieces are not like other journalism or business communication. In your mind, that is something dangerous or risky. Because you are focused on objectively… Continue reading We need more opinion, not political correctness: tomatoes rule!
As the world watches him flip flop over major topics like migrant families and trade war threats, I have to grant Donald Trump a point. Take all the nasty stuff he said about China on the campaign trail (before he started sucking up to Asian dictators) and apply it to the European Union. Obviously GDPR… Continue reading This is a coup! How does Europe get the right to tell the internet what to do?
When Donald Trump became president I did a blog post about his similarities with the Greek Prime Minister, Alexis Tsipras. I was of course mainly impressed with their marketing capabilities. The unorthodox way they gamed the political system to win. Some time down the line, it gets even worse. I am not sure if all… Continue reading My prime minister and your president are a similar type of idiot-genius marketers
You can go to seminars. Watch inspiring Ted talks. You can study storytelling from Homer to Homer Simpson until you are yellow in the face. But we all have plenty to learn from the NBA. I just spent my best sleeping hours watching Game 3 of the Finals and the storylines are too many to… Continue reading Digital storytelling with an inflated piece of leather
If you are in sales or marketing and above 25 years of age, you are probably wrong. The assumptions you base your decisions on are severely limited. We often thank our kids for ideas, for keeping us “in touch”, but it is much much more complicated a matter. And extremely important. I have hundreds of… Continue reading In praise of fake profiles
Was recently checking out imzy (www.imzy.com invitation only, they gave me a dozen if anyone wants one) and it got me thinking about the time we spend trying to reach a conclusion online. Imzy has quite a reasonable user interface for a community type website. It is surely better than Facebook’s and uses better… Continue reading The debate-izer of online noise