Month: January 2011
Rebranding Iraq. On a human sized, stone stele
“Iraq” has negative publicity. “Mesopotamia” doesn’t. In fact, the more I look at the Code of Hammurabi, the more I get filled with ideas of great publicity campaigns. This is the cradle of civilization, the place that started it all.
The empty LinkedIn profile results
I removed absolutely everything from my profile on LinkedIn. It made absolutely no difference to the number of people visiting it (20 per week on average) or the number of people clicking through to my personal website.
Personal Communications Advisor: better than golf
Yes, yet another acronym. I am now officially a PE.C.A. I coined the term because it is going to become a popular profession. Not for me personally. I only got…