“Iraq” has negative publicity. “Mesopotamia” doesn’t. In fact, the more I look at the Code of Hammurabi, the more I get filled with ideas of great publicity campaigns. This is the cradle of civilization, the place that started it all.
I removed absolutely everything from my profile on LinkedIn. It made absolutely no difference to the number of people visiting it (20 per week on average) or the number of people clicking through to my personal website.
Yes, yet another acronym. I am now officially a PE.C.A. I coined the term because it is going to become a popular profession. Not for me personally. I only got involved and am developing the know how in order to assist corporate clients. The problem is that the personal branding of their top brass is… Continue reading Personal Communications Advisor: better than golf