Trump is right about something! Made in USA counts for a lot

You probably rushed to dismiss it.  After all, in this globalized world it seems counterintuitive that Apple should produce iPhones entirely in the US.  Some would say impossible.  And it is Donald Trump saying it, the man is ridiculous almost 24/7. Now think about it again.  Cost?  Yeah, sure it would be more expensive to produce… Continue reading Trump is right about something! Made in USA counts for a lot

Moving the i-Goalposts

In the old days we used to have great flame wars of PC vs Mac.  Back then Apple was going to conquer the desktop.  They never even got close of course.  Everyone talked about Apple machines but bought PCs.  There was always some secret plan, some new technology, a “gamechanger” just around the corner that Apple was… Continue reading Moving the i-Goalposts

Why Apple won’t make an iPhone for the masses

Don’t go looking in the detailed cost breakdowns.  Sure, Apple has plenty of profit margin to shave off the iPhone.  They could sell one for $150 and still make a profit better than most.  But it is not in the market share figures either.   And it isn’t some complicated marketing reason, anything about a… Continue reading Why Apple won’t make an iPhone for the masses

Here is exactly what Tim Cook needs to do with Apple: turn it into IBM!

The thing about us consultants is that we give advice even when nobody asked for it.    The world’s biggest company surely doesn’t need my help.   Even more so since I have historically and openly criticized it at every corner.   But, like my friends always say, I probably have a secret wish to… Continue reading Here is exactly what Tim Cook needs to do with Apple: turn it into IBM!

Apple won’t sue Google and Cook is a better manager than Jobs. Which is bad.

Of course Apple won’t sue Google!   Getting a positive verdict when fighting a foreign company in a US court is one thing.   Going up against Google is quite another.  Even without the closet of Motorola patents, Google wouldn’t lose.   It would be like going up against the water utility company; they just… Continue reading Apple won’t sue Google and Cook is a better manager than Jobs. Which is bad.

Steve Jobs was right to “go thermonuclear” against Android

“I’m going to destroy Android, because it’s a stolen product. I’m willing to go thermonuclear war on this.” The point isn’t whether he said it or not.   Nor is it whether it is admissable in court (it is). “I will spend my last dying breath if I need to, and I will spend every… Continue reading Steve Jobs was right to “go thermonuclear” against Android

Apple doesn’t break the rules; it doesn’t have any!

What is Apple’s mission statement? Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future… Continue reading Apple doesn’t break the rules; it doesn’t have any!

Mac vs PC: is anyone ever going to run proper benchmarks again?

OK, it is a sign of age.   Do you remember back when people actually tested computers for their performance?   I especially fondly remember Charlie White’s heroic efforts.   He is now high up the Mashable food chain and doesn’t “attack” Macs anymore…. heck he writes about them like everyone else.   But who… Continue reading Mac vs PC: is anyone ever going to run proper benchmarks again?