…or are you just happy to have an iPhone6 plus that bends? The latest Apple fiasco is pretty worrying for a number of reasons. Maybe it isn’t too common. Could be blown out of proportion by iPhone haters. I have noticed that in the Android ecosystem negative news about iPhones seem to be promoted by Google in their own news products and they do seem to do better than expected as “trending” or promoted posts in Google Plus. Much like Tim Cook inherited an Apple which had run out of steam, his new PR team is inheriting a bunch of journalists really annoyed by the fact that for all these years anyone who didn’t write nice things about Apple got cut out of its PR events and information. Phones being squashed in back pockets are not something new.
What is new is the level of Apple disregard to users’ problems. Which is pretty ironic seeing as they top customer satisfaction polls. Or is it? After all they do it all the time. But back then Steve Jobs’ aura protected them. “Just hold it differently” he said for the reception problems. The man could say “we burn Pentiums to the ground one week” and “Intel is the future” the next and not bat an eyelid. It would be like a devout Catholic denouncing his faith if Apple users didn’t top user satisfaction polls; that is what they signed up for, a religion.
Well, even the Catholic church is trying to face up to sexual abuse cases nowadays. But Apple seems to be getting worse in reaction times to problems. The Maverick OS update also shows an even more worrying trend: the tech press is letting them get away with it. Blame journalist cut backs if you want or shrinking attention spans with us readers. But it took way too long for the media to figure out there was something seriously wrong. This could be because Apple devices simply aren’t used in mission critical situations. While they remain cool gadgets for Apple fans, they also remain irrelevant to the real world.
Which obviously isn’t something any religion would want us to find out now, is it?
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