In Greece, the media has always depended heavily on politics in order to survive. Which is putting it very politely. Private TV is the playground of rich business tycoons. They pay money, to get eyeballs and influence and then use that influence in order to get big public sector projects. We also have… Continue reading Facebook has a secret weapon: making money from politics
Tag: AdWords
Facebook ads don’t add up: how I proved they are cheating
“So why don’t you cheat?” It took me a while to recover. My father has always been my moral compass. He has stood through many decades of doing business with absolute integrity refusing to bribe anyone in a country where this is unheard of. He didn’t fall for the trap of taking… Continue reading Facebook ads don’t add up: how I proved they are cheating
A practical way to sell services
After all the high tech, SEO optimized, multi million campaigns used to sell services, a return to simple principles to a targetted audience works better!