Your social media “strategy” is a pile of steaming… social media

Do you remember SEO?  Some people went around “optimising” websites.  Others sold courses on  search engine optimisation.  No, please, try to remember exactly what went on then.  You were a bit vague how “those Google things” worked.   So you outsourced.  Something worked more or less, you didn’t get fired over low rankings.  Probably because your… Continue reading Your social media “strategy” is a pile of steaming… social media

English uber alles: the language digital divide

Google assistant is fantastic.  Unless you don’t speak English.  In which case it is almost useless.  The whole “Artificial Intelligence” vogue is rather misleading.  Because when I speak to Google Allo I am still using all my experience in computing.  It works great for me because I think like a computer.  I break down my… Continue reading English uber alles: the language digital divide

Google is evil. But not like you imagine it is.

“Ah, yes, you’re the guy that has a thing against Google.” It wasn’t the best of introductions but I knew what he was on about. I do have “a thing” with Google.  I am jealous as hell!  Because a select few people in Google are literally the closest a homo sapiens has ever come to… Continue reading Google is evil. But not like you imagine it is.

The Asian Toad and Google research for business

My friend James is probably the smartest person I know.  Whether he is teaching himself music in order to do the soundtrack to an amazing documentary of his, building innovative mammal free zones in New Zealand, riding a motorbike or in Madagascar fighting the Asian toad. The what?  When a modern human comes across something… Continue reading The Asian Toad and Google research for business

Why Google will never post profits like Apple just did

The Imitation Game was not as good a film as it was made out to be.  Maybe if you know nothing about Turing or the history around it all, or if you enjoy watching whodunnit TV shows.  Some people summarized it as “the story of how a closet gay shortened the war by two years”.… Continue reading Why Google will never post profits like Apple just did

No Zuckerberg, I don’t think we will ever trust you

Facebook wants us to trust it.  Zuckerberg says they need to change their hacker mentality.  Stop taking advantage of users and start seeing our point of view.  It’s not going to happen.  And he isn’t putting his money where his mouth is.   Facebook is still essentially the same scammy way of thinking he had… Continue reading No Zuckerberg, I don’t think we will ever trust you

MotoX heralds a very quiet revolution

People talk about Google being increasingly being a “hardware company” but they are missing the point.  It’s not about fancy gadgets, not about whether the Nexus has a better screen than an iPhone and definately not about the MotoX stealing market share.  It’s not even about Google knowing the next worldwide development through some fancy… Continue reading MotoX heralds a very quiet revolution

Steve Jobs was right to “go thermonuclear” against Android

“I’m going to destroy Android, because it’s a stolen product. I’m willing to go thermonuclear war on this.” The point isn’t whether he said it or not.   Nor is it whether it is admissable in court (it is). “I will spend my last dying breath if I need to, and I will spend every… Continue reading Steve Jobs was right to “go thermonuclear” against Android

Facebook screws up on the international business etiquette

“Right now you may only reach 16% of your fans each week.  Reach Generator guarantees that you reach 75% of your fans…”   This is Facebook’s grand plan to show us they know how to make money?  Instead of “connecting people” or “helping us share with the people we love”…  Facebook is openly admitting to… Continue reading Facebook screws up on the international business etiquette