Here are the top stories from ViralBlog: Enjoy our Social Media Recap #49. Including Throwback Thursday, Holiday Gifts, BYOD, the top 5 viral videos in Viral Friday and more.
VoD giant Netflix are looking for additional markets in Europe to launch their service. That’s Netflix executives have visited France and Germany last week.
The post Why Netflix Will Open Its Library In France & Germany In 2014? appeared first on VIRALBLOG.COM.
6 days ago • all-you-can-eat, amazon, amazon instant video, amazon prime, bertelsmann, bol.com, canal play, canal plus, canal+, cloud video, Europe, france, Germany, HBO, house of cards, itunes, Jeff Bezos, marketing, media, mobile, Movies, Netflix, online video in the cloud, playstation, reed hastings, Social TV, sony, technology, Trends, TV, tv series, tvod, UltraViolet, Video on Demand, Vivendi, VOD, Warner, xbox • Tags: online video
Short-form video apps like Vine and Instagram are familiarizing consumers with the concept of taking video anytime, anywhere. And with easy-to-use tools arriving in an evolving ecosystem, longer, story-driven personal video is poised to take off.
1 week ago • Adobe, Android, Animoto, apps, artificial intelligence, Autodesk, Facebook, Givit, google, HTC, Instragram, iphone, itunes, keek, lg, Magisto, MixBit, Mobile Video, photo sharing, smartphones, Socialcam, tablets, Twitter, viddy, video apps, video hosting, Video Star, Vine, YouTube • Tags: online video, Uncategorized
It’s Amazon’s turn to get into the original series game. The Internet heavyweight premiered its first original series, political sitcom Alpha House, this month with three episodes streaming for free on Amazon Instant Video.
Alpha House is a solid ent…
Move over, cat videos: More than a third of all YouTube view time can be attributed to videos that are 20 minutes or longer.
Netflix continues to be by far the biggest source for residential internet traffic in North America, and the company is starting to have an impact on Europe’s ISPs as well.
Tim Armstrong, CEO of AOL (pictured, right), and Susan Lyne, the former ABC Entertainment president who was appointed CEO of AOL’s Brand Group in late February (pictured, left), are out to change that — lured no doubt by lucrative forecasts for online video advertising
AOL is a small but growing entity in the video space, bringing in around $100 million in video revenue last year, according to Armstrong. (YouTube, by comparison, is estimated to have generated $4 billion that year.) Read more…
More creators can now take advantage of YouTube’s paid subscriptions. As of Tuesday, free channels that have over 10,000 subscribers and meet some other criteria can start charging monthly fees for their videos.
The above video features the only notable thing that will happen with the Toronto Raptors NBA franchise this season. In it, you’ll see their mascot tear his achilles doing a backflip. This injury means The Raptor will be gone for the season.
(P.S. It took me a good ten minutes of searching online to find, and then confirm, that the name of the Toronto Raptors mascot is “The Raptor” and not anything even remotely clever like, “The Dinosaur”, “Giant Red Lizard Thing”, and “Stevie”. I guess in reality the joke’s on me.)
The above video is also funny, at least to me. And if it’s not funny to you, I promise that this video is still more amusing than that guy trolling college students at Drexel University’s TEDx event. And here’s the important part, and the reason you’re reading this post in the first place: 58% of online adults, according to the people at the PEW Internet & American Life Project, view online comedy videos. 72% of the roughly 274 million American Internet users also watch, or download, online video using services like YouTube.
We know, thanks to books like Contagious from Dr. Jonah Berger, that funny content provokes a strong emotional reaction in people, which means they are more likely to share the video than they would something else. (This is also true with “How To” videos, which also are quite popular according to PEW.) And we also know that the human brain’s default setting, especially when it’s busy doing things like surfing the Internet, is to believe everything that it’s told, which is why if you tell people to “Share this” or “Please retweet” they’re more likely to do so.
So if you want to get people’s attention, these numbers are further proof you’re going to want to lead with something funny. Like video of a sports mascot getting horribly injured. You just might like the results.
Update: It looks like someone took down the original video, so check out the video below to enjoy another spectacular failure on the part of The Raptor. This one involving rollerblades.
New Career Opportunities Daily: The best jobs in media.
2 months ago • contagious, Dr. Jonah Berger. Jonah Berger, Mobile Video, nba, News, Pew, Pew Internet & American Life Project, tedx, The Raptor, Toronto Raptors, Video Sites, Videos, YouTube • Tags: online video
A New York Times survey of over 4,000 online video viewers found that 34 percent of millennials (ages 18 to 34) say they watch “mostly online video/no broadcast TV,” compared to 20 percent of Gen X’ers (35- to 49-year-olds) and 10 percent of boomers (50+). Poynter […]
Last week ViralBlog published the following social media marketing stories for you. Missed out? Catch up here.
2 months ago • 2013, advertising, affiliates, algorithms, Amsterdam, amy's baking company, Analysis, angel, api, Asia, australia, b2b, banners, blogging, blogs, brands, Canada, capital, chart, Collaboration, cpa, cpc, CPL, cpm, cps, CrossPacific Capital Partners, database, Denmark, Desktop, digital, earning-attention, ecommerce, emarketer, Facebook, facts, feed, figures, Film, finance, Finland, funding, games, Gaming, Germany, GoPro, Groups, influencers, infographic, investment, investor, istanbul, Japn, Kenneth Cole, kitchen disasters, Korean, kred, laptop, Mandarin, marketing, marketing mistakes, mashable, MDG Advertising, media, mercedes, mobile, Movies, Need for speed, netherlands, Nike, Norway, old spice, payments, peer, peerreach, Peoplebrowser, politics, PPC, pr, Promoted Tweet, psy gangnam style, ranking, recruitment., Research, rss, security, skype, Social Media, social media crises, social media disasters, social media fails, Social TV, social video, spending, sponsored tweet, sport, Sports, Startup, statista, storage, swaylo, Sweden, tablets, taco bell, technology, Tracking, transport, travel, Trends, TV, Twitter, ugc, uk, US, video, Video Infographic, Video Infographs, Video Marketing, videographic, Videos, viral video, virals, Weekly Recap, World, YouTube • Tags: berlin, british airways, gordon ramsey, online video
YouTube launched as online video entertainment portal, but its massive popularity and mainstream prevalence has turned it into a major video advertising platform. Read this story, including video infographic.
The post Why Advertizers Should Include YouTube (Video Infographic) appeared first on VIRALBLOG.COM.
3 months ago • digital, earning-attention, infographic, marketing, MDG Advertising, media, old spice, psy gangnam style, Social TV, social video, technology, Trends, TV, Video Infographic, Video Infographs, Video Marketing, videographic, Viral & Social Videos, viral video, YouTube • Tags: online video
Mediacom, a U.S. cable company, has turned to Qwilt, a three-year-old startup to solve its over-the-top video woes. Qwilt thinks it can cut costs and solve the business problems of delivering online video.
The letter read…
“Thank you for submitting your tape of ‘U2‘ to RSO, we have listened with careful consideration, but feel it is not suitable for us at present. We wish you luck with your future career.”
They were kind enough to end the letter by saying, “sincerely.” So, that’s something.
How many times have you been told “no”?
It’s not that The Rock And Roll Hall of Fame Museum doesn’t have tons of eye candy, videos and collectibles that would get the most cynical of music enthusiast smiling. It’s full of that. But, after spending several hours there today, in Cleveland, it is that short letter for Bono and the boys that I took a picture of, and will constantly refer back to when someone tells me no or rejects one my ideas. Thankfully, U2 kept going. They believed in the work that they were creating, and they persevered to the tune of massive global stardom. U2 is the type of iconic band that can sell out any stadium that has electricity. They’re just that big. They’re adored by millions. There are thousands of stories about rejection like this one. What’s most interesting is just how much things have changed. The record industry (like the marketing industry) used to be based on a scarcity model. Without the right music, look, feel, management, resources, network and more, the odds of making it would shrink exponentially. Record labels could only release a handful of albums each and every year, and there was only so much shelf space in record stores for all of these artists. Gatekeepers had to do their best to reserve these coveted spots for “sure things.”
From scarcity to abundance.
Technology has added some dynamic layers of abundance to this. Now, any artist (or marketer) can share their ideas – in text, images, audio and video – instantly and (mostly) for free with the world. You can post your music to SoundCloud, a video to YouTube, or you can pique someone’s interest via Facebook, Twitter and beyond. It has never been easier to share, because the cost of distribution has slipped to zero along with the barriers to entry. It gets even crazier when you think about the cost to record that music when compared to the days of recording studios and more. There’s nothing new in that. We’ve been banging this drum for well over a decade already. Still, not a day passes by that someone isn’t down in the dumps over being rejected or told that they can’t do something.
If it’s important to you.
When I think about rejection. When I think about quitting. When I think about all of the people who have ever tried to hold me back (including my own beliefs), I think about two books:
They are small books with massive ideas that will help you figure out how to start something and/or when to end it. Both are important. Now, I have a picture of this letter that some record company wrote to U2. I can slide to unlock my iPhone, select my photos and just read it. In two seconds, I can then decide if whatever rejection I’m facing has merit beyond someone – with their own ego issues – getting in the way. This doesn’t mean that other people’s opinions and insights don’t deserve any attention. Constructive criticism and feedback is often good and may very well send you on a different and more successful course. Still, people will reject you and your ideas for a myriad of reasons… and a lot of the time it has very little to do with your skills, talent, artistry and hunger. Always remember that.
If you’re feeling rejected, just read that note to U2 over again, and be like Bono. Keep at it.
3 months ago • abundancemodel, artist, artistry, barriertoentry, bono, businessbook, constructivecriticism, distribution, dothework, Facebook, gatekeeper, globalstardom, iphone, marketer, marketing, marketingindustry, music, musicindustry, onlinevideo, recordindustry, recordingstudio, rejection, rejectionletter, rockandrollhalloffamemuseum, scarcitymodel, sethgodin, skill, socialmedia, soundcloud, stevenpressfield, success, thedip, Twitter, u2, YouTube • Tags: abundance model, artist, artistry, barrier to entry, bono, business book, constructive criticism, distribution, do the work, facebook, gatekeeper, global stardom, iphone, marketer, marketing, marketing industry, music, music industry, online video, record industry, recording studio, rejection, rejection letter, rock and roll hall of fame museum, scarcity model, seth godin, skill, social media, soundcloud, steven pressfield, success, the dip, twitter, u2, youtube
GetGlue, the second-screen app for film and TV lovers, on Thursday released an iOS update aimed at giving users more control. The app update offers a redesigned where-to-watch guide, a remote-control function for DirecTV subscribers and additional social tools for the app’s 4 million registered users to add memes, GIFs, articles and videos to posts.
The release is optimized for the upcoming launch of the iOS 7 mobile operating system and the fall TV season. The overhaul resembles a digital TV guide. The listings are prioritized by what’s on right now, making it easy to monitor trending content. As with previous app releases, personalized check-in data helps GetGlue tailor content to users. Read more…
Sony today announced a new US-only 4K video download service, Video Unlimited 4K. Sony also introduced two new 4K television models. It is all part of the company’s big bet on 4K technology as a way to stage a big comeback.
Double Oscar-winner Kevin Spacey has challenged TV channels to give “control” to their audiences or risk losing them. Read the story and watch his speech here on ViralBlog.
The post Kevin Spacey Speech: TV Channels Give Control To The Viewers! appeared first on VIRALBLOG.COM.
3 months ago • cable networks, content, Facebook, house of cards, Hulu, Kevin Spacey, kevin spacey speech, Lifestyle, linear tv, marketing, media, multi-screen content, Netflix, non-linear tv, On Demand, record labels, revolution of tv, Social TV, spotify, strategy, tech inudstry, technology, TV, TV channels, Twitter, video • Tags: online video, subscription model, tv industry