mobile app

Welcome To The One Screen World

Channel surfing got weird.

There was this episode of All-Star Celebrity Apprentice this season that revolved around each team’s ability to create a television ad for the consumer electronics company, LG. It wasn’t really about a particular model of te…

Designing A Better Website

It seems like online publishers are starting to think about the digital-first experience.

In the past short while, we have started to see what could only be described as "true online publishing" taking on a new (and pretty) look and feel. It…

Intel banks on enterprise mobile app development again, leading $9M FeedHenry round

Intel Capital and others have put $9 million into Irish outfit FeedHenry, which provides a mobile app development and deployment platform, along with backend-as-a-service, for mostly enterprise customers.

    

26 Mobile Apps to Improve Your Business and Networking

Have you been spending more of your mobile time using smartphone apps than browsing the web? Suffice it to say, you’re not alone. There are more than a million apps available and according to Sunil Gupta,”Users spend on average, 82% of thei…

5 Mobile Video Apps to Boost Online Engagement

Do you want to use videos to market your business? Are you wondering if there are simple mobile apps to make this possible? In this article I’ll review five mobile video apps and share how they can boost your online engagement. Why Mobile Video? Vine…

4 Ways to Maximize the Social Media Presence at Your Next Event

Does your business run events, conferences or similar meetings? The ability for attendees to interact through social channels is a huge part of successful events. Here are 4 ways to maximize the social media presence of your next event. #1: Promote You…

Is Marketing About To Get Really Creepy Or Really Good?

Apple acquired a company last week. It’s something to pay attention to.

There is still one slightly unchartered territory that will – without question – be the last mile in marketing. It is the ability for a brand to deliver contextual and highly targ…

How to Make Your Blog Mobile-Friendly

Do you want more mobile subscribers and readers? Is your blog suitable for a mobile device? In 2012, mobile users spent 63% more time on their devices accessing mobile websites and apps and this is set to increase. In this article I’ll explore the im…

Pinterest Releases New Apps for iOS and Android

Need inspiration? Check your purse. Pinterest has updated its mobile apps for iPhone, iPad, and Android to include some of the discovery features that were recently released on the web.
Here’s what’s new in version 2.3 for iOS and version …

10 Mobile Apps No Conference Attendee Should Be Without

Are you wondering what apps can enhance your networking at conferences? There’s something about a “real-world” conference that can’t be duplicated. However, your experience can be enhanced with the right apps. When attending a real-world confer…

16 Ways Businesses Are Using Twitter Vine

Are you wondering how the new Twitter Vine (think ultra short videos) could work for your business? Vine is a new mobile app that allows you to capture life from your mobile device in short, six-second looping videos. You can share these short videos…

Voice Media Group Takes on Yelp with New Mobile Apps

Alternative newspapers including LA Weekly and the Village Voice are reclaiming their role as the go-to sources for recommended local events, restaurants, and bars.
Parent company Voice Media Group has launched a redesigned mobile app for these and 9 …

Facebook updates iOS app with free calls in the U.S., Canada

Facebook today released version 5.5 of its iOS app, which now allows users in the U.S. and Canada to call friends for free directly from the app. Facebook users have been able to make free calls…

A Brand Of People

It’s strange how much of a brand’s foundation is laid by the people who represent it.

It could be a pristine service with a genius business model that is created with the latest in cutting edge technology, but none of that matters if the people who re…

The Mobile-Only Strategy Imperative

How long will the personal computer – as we have known it to date-  be relevant?

If you look at any data points surrounding mobile (and putting it in context on a global level), it seems like nobody is using a computer anymore, doesn’t it? How of…

3 Tools to Better Manage Your Social Media Presence

Do you want to make more efficient use of your time on social media? Are you looking for tools that will help you manage your social media efforts? In this article you’ll discover 3 tools to enable you to become more efficient and effective with social media. #1: Glyder – Social Media Marketing from Your [...]

The Making Of Stuff

It’s time to push beyond digital.

Most of the stuff that I blog about (or create) is not physical. Digital marketing is very real, but it’s very digital. It’s the stuff a consumer sees on a screen. We tend to forget that you need the hardware to see a…

Vining Nemo: Your Best Winter Storm Videos

What do you get when you combine a massive winter storm with the potential to drop between one and three feet of snow with the latest and greatest video-sharing app? A torrent of excellent snowfall footage, that’s what.
Mashable is curating the best …

Facebook tests new sidebar ad format with horizontal image above body copy

Facebook is testing a new format for marketplace ads in the right hand column of its desktop site. The new design gives ads an image that stretches across width of the ad and body copy that…

The New Digital Experience

So, which were your favorite Super Bowl ads from this past Sunday?

It’s the time of the year when brands are glued to their social media analytics to try and decipher if the millions of dollars spent for a thirty-second spot was extended, enhanced and…