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The Drug Of Content

At what point will the proverbial levee break?

Marketers are busy telling their clients to start producing content or suffer the wrath of becoming irrelevant. My hand is raised and my head is bowed down in shame. Content needs to be created for a capt…

Newsjacking Turns You Into The Expert

Newsjacking.

As news broke last week that Amazon started selling its long-awaited entry into the tablet (and iPad led) market (Kindle Fire), many eyes were raised, waiting to see what those who would get their fingers on it would think. Would this com…