Γιατί το Klout δεν κάνει αυτό που υπόσχεται

Mε την έκρηξη των social media, αναπτύχθηκαν και αρκετά measuring tools που ισχυρίζονται ότι μας βοηθούν να υπολογίσουμε την online επιρροή μας. Ένα από τα πιο δημοφιλή σχετικά εργαλεία είναι το Klout, το οποίο συνδέεται με τους λογαριασμούς μας στα μέσα κοινωνικής δικτύωσης (Facebook, Twitter, Google+ κ.α.) και καταγράφει την online δραστηριότητά μας. Στο τέλος, [...]

The post Γιατί το Klout δεν κάνει αυτό που υπόσχεται appeared first on # Social Media Marketing #.

1 hour ago • klout, KPI, metrics, Social Media, stats

How a Computer Model Could Help Fight Terrorism

When Justin Bieber tweets, 39,361,876 people (and counting) immediately jump to attention. But when one of those nearly 40 million people tweet, does the Beebs see it? Does he react at all?
Communication among terrorist cells works much in the same w…

1 hour ago • Apps & Software, big data, Dev & Design, tech, terrorism

‘The Guardian’ Is Finally Moving to ‘Guardian.com’

The Guardian’s international editions are proliferating, but before the newspaper launches an online edition in Australia later this year, it’s uniting all of its websites under a single domain, theguardian.com.
Currently, The Guardian operates three…

1 hour ago • business, media, newspapers, the guardian

3D-Printed ‘Bionic’ Ear Can Hear Beyond Human Ability

Scientists at Princeton University have designed a bionic ear that can hear better than human ears. And get this: It was printed using an off-the-shelf 3D printer.
We’ve heard of 3D printers someday building human organs before, but what’s noteworthy…

3 hours ago • 3d printer, 3D printers, bionic, biotechnology, Hearing

Apple Ad: iPhone is Most-Used Phone for Listening to Music

Samsung may sell more smartphones, but a new Apple ad claims that more people listen to music on their iPhones than any other phone
The 60-second ad, which broke Thursday night, is a bit of a stylistic departure for the brand. The music is downbeat …

7 hours ago • advertising, business, marketing

Bikes Made From Trash Power Film Festival

A group of students in France crafted wooden, energy-producing stationary bicycles from trash. These novel bikes were recently used to power a film festival screening in St. Étienne.
The whole thing started last year when a group of green-minded…

7 hours ago • bike, Dev & Design, Film Festival, tech • Tags:

Lost Apollo 11 Moon Dust Found in Storage

Vials of moon dust brought back to Earth by the first men on the moon have been found inside a lab warehouse in California after sitting in storage unnoticed for more than 40 years
The samples — collected by Apollo 11 astronauts Neil Armstrong …

8 hours ago • apollo 11, astronauts, moon, NASA, space

Prepare for the Cicada Invasion With This Creepy-Crawly Time-Lapse

The cicada swarms are coming, and there is nothing you can do to stop it
You will step on a cicada shell, one will fall in your hair and that buzzing drone will haunt your entire summer. But instead of fearing the creepy crawlers, appreciate this mir…

8 hours ago • bugs, time-lapse, timelapse, viral videos, watercooler

The ‘Dance of the Planets’ Is a Real Thing That’s Happening Now

It’s prom season — for the planets
Every couple of years, give or take, planets get together in the night sky in such a way that they seem to be aligned with each other. They seem to be, really — from Earth’s perspective — shyly app…

8 hours ago • astronomy, moon, NASA, science, space

This Telepresence Robot Is Powered By a Smartphone

What if you could have your smartphone greet customers while they’re shopping in your store or have a tablet work as a babysitter?
That’s the idea behind R.bots Synergy SWAN, a telepresence robot with that works with any Android or iOS de…

9 hours ago • CTIA, robots, smartphone, Tablet, tech

Password Protection Act Bars Employers From Demanding Login Info

What kind of experience do you have in the field? Who are your references? What’s your Facebook password?
If the Password Protection Act becomes law, it would make it a crime for employers to ask that third question.
The PPA was introduced in the Hou…

9 hours ago • Congress, password, politics, US, US & World

Let’s Drive a Snowmobile Off a Cliff

What’s it like to drive a snowmobile off a cliff? Thanks to B.A.S.E. (Buildings, Antennas, Spans and Earth) jumper Erik Roner and his trusty trio of GoPro cameras, we get to experience just that without having to risk our necks.
Roner performed this…

9 hours ago • GoPro, Skydiving, Videos, watercooler

Boy Scouts Lift Ban on Gay Members: How Twitter Reacted

The Boy Scouts of America’s governing council voted on Thursday to allow openly gay scouts to join local troops for the first time in the organization’s 103-year history. Gay adults still can’t serve as troop leaders, but many see the decision as a s…

10 hours ago • US, US & World

Advertisers can now target Facebook ads by recency of activity

Facebook has created a new way for businesses and developers to target ads to users who have taken an action on Facebook or in an app within a more specific time range. Using the “action spec”…

10 hours ago • advertising, Facebook, Open Graph

3 Manly Pinterest Alternatives for Your Beard and Bacon Needs

Are the images in your Pinterest feed not quite manly enough for you? If you think the virtual pinboard site is a little too feminine, you’re not alone
In a recent Pew study of social media users, 25% of women said they used Pinterest, compared…

10 hours ago • bacon, Photos, pinterest, Social Networks, User Generated

10 Things That Wish They Were Turtles

It’s World Turtle Day, hooray! Today, we finally get to celebrate the awesomeness of the shelled reptiles of the planet. These chill dudes really don’t get the recognition they deserve, constantly being out-cuted by puppies and cats and singing goats…

10 hours ago • cute animals, pics, Turtles, watercooler

Dodgy data: the iceberg to science’s Titanic

There’s an epidemic going on in science: experiments that no one can reproduce, studies that have to be retracted, and the emergence of a lurking data reliability iceberg.

    

10 hours ago • data management, reproducibility, research data, retraction, science

Watch: We Spoke With a Solar Impulse Pilot as He Flew to Texas

Can an airplane flying during the day and night really cross the United States running only on solar power? The team at Solar Impulse is setting out to prove it’s possible — and Mashable spoke with one of the pilots live as he flew from Phoeni…

10 hours ago • aviation, Solar Impulse, US, US & World

Nintendo’s Epic Fail — Grabbing Copyright From Its YouTube Fans

You might think that Nintendo, beleaguered by falling revenues, minuscule profit and the almost-but-not-quite-failed launch of the Wii U, already has enough problems to worry about.
And you would be wrong, as Ni…

10 hours ago • Uncategorized

How 1.8 Million Online Activists Helped End the Boy Scouts’ Gay Youth Ban

Millions of online activists, signing some 124 different petitions, helped to end the Boy Scouts of America’s century-long ban on gay members.
According to online petition platform Change.org, 1,866,000 signatures were collected on petitions advocati…

11 hours ago • Boy Scouts, change.org, infographic, social change, Social Good

BYOD is for amateurs. Try bring-your-own-laboratory

University of Illinois researchers have created an app and a sensor-filled cradle that turn an iPhone into a mobile spectrophotometer. The combination of that mobile lab data and metadata such as location might prove very valuable.

    

11 hours ago • big data, geodata, internet of things, iphone, location data, metadata, sensors, smartphones, Structure

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