I have a plan so cunning, Black Adder wouldn’t even understand it. Building true intelligence within social media, but with a pretty face so that it doesn’t scare people away. It will be like giving you a supermodel intelligent secretary for free.
Month: July 2010
Spam, spam, spam in my Domino’s pizza
A company rewriting the book in pizza marketing stumbles in its execution in local markets
Guerilla brand marketing at the World Cup
Brazil is hosting both the next world cup and the next Olympics and guerilla marketing warfare is bound to play a vital role in both
“The majority of people who stayed in this room are reusing towels at least once during their stay”
From Facebook ads to billboard and graphics in hotel rooms, you need to think about human psychology when communicating if you want anyone to take notice in a meaningful way.
Mussolini, the world cup and financial regulation in Greece
Financial markets, like the world cup, need to keep up the pretense of fair play. Smaller teams and players will inevitably suffer.